Strategy
New value models, sustainability strategies, and DEI.
Reconciling development, social impact, and sustainability by identifying new value creation capabilities.
Companies are facing increased pressure to address the contradictory challenges of our time. Resource scarcity and the need for market reassurance; growing expectations around diversity, equity, and inclusion and the geopolitical context; collective awareness of sustainability and decreasing purchasing power… Traditional business models are showing their limits.
By 2030, companies that have not fully integrated these contradictions into their models risk losing not only the trust of stakeholders but also their competitive edge (IMF). Over 65% of them still struggle to align sustainability and inclusion with their financial objectives, often perceived as conflicting in the short term.
The urgency is not simply to reduce negative impacts but to develop, alongside the core business, new “integrative” value creation drivers, where cost, social impact, and sustainability are not in competition but are interconnected.
Your Challenges
- Value Creation Under Constraint. Traditional growth models are no longer sufficient to ensure a viable trajectory in the face of resource scarcity and the growing fragility of the Social License to Operate (SLO). How can economic performance be reimagined while fully integrating ESG imperatives?
- Paradigm Shift. Developing solutions that lower costs while maximizing positive impact on social and environmental ecosystems requires a fundamental shift in mindset and strategic frameworks.
- Risk of Fragmentation. The perceived trade-off between profitability and societal impact often hinders the implementation of coherent strategies. However, future business models must reconcile these dimensions to secure buy-in from employees, investors, talent, and customers with diverging interests.
- Cultural Transformation and Governance. Companies that successfully embed sustainability and DEI at the core of their business model go beyond one-off initiatives. They reshape governance structures and decision-making processes by leveraging collective innovation mechanisms.
Our Approach
We support companies in identifying and activating new growth drivers by transforming emerging challenges into strategic performance levers.
- Value Capability Mapping. Identifying untapped opportunities at the intersection of financial performance, social impact, and sustainability. Assessing underutilized assets—such as data, skills, legitimacy spaces, and emerging expectations—to unlock new sources of value.
- New Value Models. Developing hybrid products and services that simultaneously address economic, environmental, and social objectives. Redefining KPIs to align value measurement and incentive structures with desired team behaviors.
- Mobilization and Cultural Shift. Supporting leaders and teams in adopting new strategic frameworks. Conducting real-world experiments to validate feasibility and demonstrate the return on investment of innovative approaches.
